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Our software development process, from scoping to post-launch supportOne process. Zero surprises.

Six steps, clear deliverables at each one, a demo every week and your sign-off before we move on. You always know where your product stands — and why.

6
Steps, every time
1 demo
Every week
100%
Of the code is yours

The six steps

From the first workshop to growth.

01

Discovery

Understand before we code.

Workshops with your teams, mapping of needs and users, analysis of existing systems and risks. We estimate what matters, not what looks impressive.

Deliverables

Functional specificationEstimate and timelineRisk register

Who’s involved

Project managerTech leadDesigner

Your role

Share your goals, your constraints and your users.

02

Architecture

Foundations built to take the load.

Stack choice, data model, security and integrations — CMI, NAPS, Stripe, ERP or existing APIs — designed for growth.

Deliverables

Architecture diagramDocumented technical decisionsSecurity plan

Who’s involved

Tech leadDevOpsCybersecurity

Your role

Approve the priorities and technical choices.

03

Design

The product, before the product.

User flows, high-fidelity mockups and a clickable prototype, tested before the first line of code. A design system to move fast afterward.

Deliverables

Approved clickable prototypeDesign systemMockups FR · AR · EN

Who’s involved

UI/UX designersProject manager

Your role

Test the prototype and approve the screens.

04

Development

Two-week sprints.

Code reviews, automated tests and continuous integration. Every sprint, a test build on your phone or online: you see the product take shape.

Deliverables

A test build every sprintReviewed, tested codeChangelog

Who’s involved

Software engineersMobile engineersUI engineersQA

Your role

Attend the weekly demo and test the builds.

05

Launch

Ship without crossing your fingers.

Load and security testing, release on the App Store and Google Play, gradual rollout and training for your teams.

Deliverables

Go-liveApp store releaseDocumentation and training

Who’s involved

DevOpsQACybersecurityProject manager

Your role

Final acceptance testing, access to the app stores and payment accounts.

06

Support & growth

Launch is only the beginning.

Monitoring, maintenance, usage analytics and new features. A report every month, with recommendations to grow the product.

Deliverables

Monthly reportMaintenance and fixesProduct roadmap

Who’s involved

Ops & supportProject managerEngineers

Your role

Share your users’ feedback and prioritize what comes next.

Marketing website

4 – 8 weeks

Mobile MVP

10 – 16 weeks

Complex web app

12 – 20 weeks

Typical timelines, confirmed after discovery.

Our working rhythm

One sprint, day by day.

Two weeks, always the same cadence. You know when to see the product, when to test it and when to decide.

D1 · Mon Sprint planning
D2 · Tue
D3 · Wed
D4 · Thu Weekly demo
D5 · Fri
D6 · Mon
D7 · Tue
D8 · Wed
D9 · Thu Weekly demo
D10 · Fri Test build + retrospective

Every day

A direct line (WhatsApp or Slack) to your project manager.

Every week

A demo of the product as it takes shape, not a report.

Every sprint

A test build on your phone or online, plus the changelog.

Every month

A report: progress, performance, incidents, hosting costs, priorities.

Advisory

An engineer’s view, before you commit a budget.

Product scoping & MVP

What to build first, what to keep for later, and what it really costs.

Deliverable: prioritized scope and estimate

Technical & security audit

Code, infrastructure, performance and vulnerabilities of an existing product.

Deliverable: report and prioritized action plan

Project takeover

A vendor who left, code that’s hard to build on: we take over, stabilize and relaunch.

Deliverable: current-state assessment and roadmap

Cloud architecture & costs

Infrastructure sized for your real traffic, not a multinational’s.

Deliverable: target architecture and monthly budget

App stores & growth

Developer accounts, publishing, App Store and Google Play listings, usage analytics.

Deliverable: published app and dashboard

Choosing and integrating AI

Where AI saves you time, with which model and what safeguards.

Deliverable: costed use cases and prototype

Engagement models

Choose your pace.

Fixed-price project

A scope defined after discovery, a fixed price and timeline, and payments by milestone.

Ideal forMarketing website, e-commerce, app MVP

Dedicated team

A squad reserved for your product, billed monthly. Priorities change? The team adapts.

Ideal forMarketplaces, platforms, growing products

Maintenance & ongoing development

Monitoring, fixes, updates and new features, with a report every month.

Ideal forLive products, built by us or by others

Our commitments

In black and white, in every contract.

You own the code

Code, designs and intellectual property: it’s all yours, with no lock-in.

Confidentiality first

A non-disclosure agreement signed before we get into the details of your project.

Senior teams

No juniors on your production work.

Security by design

Data protection and access control built into the architecture from day one.

Full transparency

A demo every week, access to test builds, no unpleasant surprises.

A clean handover

Documentation, access and training: you can carry on with us, or without us.

Frequently asked questions

What we’re asked most often.

Another question? Write to us

Websites start at 3,500 MAD and mobile apps at 30,000 MAD. After the discovery call, you receive a detailed proposal, with several options if your budget calls for it.

First step: a call.

Book a discovery call WhatsApp